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Nov 29, 2021

The Predictable Narrative

At the heart of the matter with AIDS is this predictable narrative, churned out annually by societies in Southeast Asia. Is this the story we are selling the public? Can we logically expect anyone to come forward and engage in care after reading this? Is this really the prospect of…

3 min read

The Predictable Narrative
The Predictable Narrative

Nov 26, 2021

Pandemic Homage to Marshall McLuhan

The most profound sage of the digital age, Marshall McLuhan, had some of the best lines. Here’s one that had taken this pandemic for me to finally understand: “We look at the present through a rear-view mirror. We march backwards into the future.” Well, it’s a side mirror in this…

3 min read

Pandemic Homage to Marshall McLuhan
Pandemic Homage to Marshall McLuhan

Nov 16, 2021

Show Not Tell

This World AIDS Day, two-years after the first pandemic of the 21st century, we are presented with a unique opportunity. We can demonstrate to the world that collectively, humans can rise above the politics of division, and unite in response to the defining public health emergency of the 20th century…

4 min read

Show Not Tell
Show Not Tell

Nov 15, 2021

Pandemic Confessions

With illnesses from which one does not fully recover, a phase transition occurs. There is a shift from majority to minority status, and the shift can be abrupt; from walking in the door for a doctor’s appointment with one status, and coming out moments later with another. …

2 min read

Pandemic Confessions
Pandemic Confessions
Martin Choo

Martin Choo

Martin Choo is a global AIDS advocate based in Kuala Lumpur, Malaysia.

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